Shift & Thrive: CEO Insights on Driving Change

What does it take to reignite growth once it starts to flatten, and why do so many leaders assume their team already understands the plan? In this episode of Shift & Thrive, host Natalie Nathanson talks with Mark Schwartz, who co-founded and helped scale Fabrinet to over a billion dollars in revenue before taking on the CEO role at STAT. Mark walks through the wake-up call that came when an outside consultant revealed his leadership team had never clearly communicated the company's mission, and how fixing that alignment gap helped growth reemerge within three quarters. The conversation moves into leading through mergers and acquisitions, the role of humility when integrating an acquired team, and how Mark uncovered and corrected misaligned sales incentives at STAT. He also reflects on stepping into go-to-market leadership without a traditional sales background and why CEO visibility in sales meetings matters more than most leaders realize.

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This show is sponsored by Magnetude Consulting, bringing you the thinking-Power of a Growth Consultancy and the Getting-It-Done Power of a full-service B2B Marketing Agency. 

Learn more at: https://www.magnetudeconsulting.com