In today’s business world change is the only constant, and mastering transformation is the ultimate key to success. Welcome to Shift & Thrive!
Each week, Host Natalie Nathanson will bring you conversations with CEOs, who delve into how they successfully drove critical change in their organization.
This show is sponsored by Magnetude Consulting, bringing you the thinking power of a Growth Consultancy and the Getting-It-Done Power of a full-service B2B Marketing Agency.
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Latest Episodes
From Building AI Into How You Work, Not What You Sell - Tameem Hourani - Shift & Thrive - Episode #100
What does it take for a lifelong engineer to build a high-growth services firm on a foundation of radical transparency and relentless speed? In this episode of Shift &...
Rethinking the GTM Playbook for the Modern Era - The Best of Season 2 - Shift & Thrive - # 099
Is your go-to-market strategy built for today's buyers, or are you still relying on playbooks that no longer work? In this special Best of Season 2 compilation, Natali...
Bottling the Founder Sale: From Visionary to Scalable Engine - Shift & Thrive - Episode # 098
Scaling out of founder-led sales is one of the most critical, yet deeply misunderstood transitions any B2B company will ever face. In the early days, no one sells the ...
Why B2B Deals Stall and How to Fix It - Paul Terry - Shift & Thrive - Episode # 97
What does it actually take to lead a commercial transformation before anyone else believes in it, and what happens when the biggest threat to closing a deal is not you...
8 Questions Every CEO Must Answer - Sangram Vajre - Shift & Thrive - Episode # 096 (Re-air)
What if the reason your go-to-market isn't working has nothing to do with your tactics and everything to do with how your leadership team defines, owns, and executes i...
